With technology today, it is much easier to share everything. It could be your thoughts, your opinions, or even your interests. It is also a lot easier and a great way to be connected with people that share those with you via social media or even just chat groups. Then, if it is something you fancy, you can also try to be famous by posting videos or share songs.
But as mentioned earlier, you can share your opinions and interests, and what a good way to share it by having essays and articles about it. The great way to have it shared is by making blogs, and it is easy to do them with websites such as WordPress, Blogger, Tumblr, and many more.
But of course, to have an audience or readers, you will need to have content and for it to be noticed, it has to be interesting enough. For it to be one, here are some things you will need to know about:
1. Know About Your Topics
The first thing you should do is deciding what would be the main topic of your site. It would be a lot better to stick to one to avoid confusion and also will be consistent. It will be also good to look at unlike having so many topics that will make your site look cluttered and disorganized. Then after that, know about the possible ideas and contents that will fall under the topic. You can definitely also have some subtopics as long as it is connected to the main topic itself.
2. Know Your Audience
Another thing to think about is your target audience. By looking at your topic, you would know the ages and gender of your audience. With this, it will be a lot easier for you to write your content and to choose how you will do it. Should it be formal or informal? How will you keep them interested? How will you garner their attention? You will have to do some research for some of their other interests and also to have them be connected and related to the topics.
3. Know the Content
Before, it is mentioned to know about the topic. Now, it is about knowing what content you should have with it. The first thing you need to do about this is to have gather resources and have some research. With that, you will know more about the topic and will be able to share more. This is also a great way to educate yourself more and with that, educating others too.
4. Know the Trend
Aside from studying the topic, it is also important to know the current trend about it. The reason for that is because some maybe not new to the topic but were maybe getting tired of it and are looking for some ways to have more interest or looking for something new. Or it could be someone new. They can be introduced to the basics, but that does not mean they will stick with it or not know the latest trend about it. A good example of this is upgrading a phone. Some people may get tired of their old one and would like to look for an upgrade which means better than their old one. So with the latest trend that is most likely tickle the interests of people, they might get the latest one. And that will be the same as the topic you will write. You will have to tickle their interest and at the same time, inform them about it.
5. Know the Structure
Another way to catch interest is the way you would structure your content. You would need to have it interesting with just one glance and that will include your points and wordings. And depending upon your audience, you should also choose your words wisely. If you are targeting a much younger audience, it will be good to have it less formal and also for them to easily understand. If it is more professional, then you should have it more formal and also approach it according to their needs. Another thing is to keep them interested, so you would need to learn and have more research about it. It would help to pitch some ideas by reading other blogs and also asking for advice with a close friend or even online with group chats and forums. It is not only the structure of your content but also the site itself. You can add some things that will catch their eye like pictures and videos. Also, make your site be easy to navigate by pointing out their needs and also some keywords for them.
There are also other things you can do and consider to make your site more interesting:
1. Ask for Help
This could be done by having others optimize your site. You can also have someone design and organize your site or have someone give you ideas to make your site look good. As for the content, you can also have guests write for some topics to make it more interesting and have another point of view. You can also ask your readers and followers what would they like to be added or know more about. That way, you will not only have more ideas for content but also letting your audience participate would make it more personal and approachable.
2. Make It Personal
As said before, it will be helpful to have your site approachable and having audience participation is one of the ways. You could also be personal by stating your opinions about it be it formal or not. Another way is to share some illustrations with your experiences and stories. Your audience may be able to relate to it and also will be a great way for them to have some ideas, advice, and solutions.
3. Add Variety
This means to not stick with articles. You can also add some pictures to enhance it visually. As said before, you can make your site look good interesting by having something that will catch their eye. Why not add some videos related to your topics. It could be your own or others, but this will definitely helpful for those who learn more visually.